Andrea Meyer

Six Key Collaborative Competencies

The most recent Hay Group Best Companies for Leadership survey shows that collaboration is needed for companies to innovate and solve complex problems, reports Rick Lash, National Practice leader, Leadership and Talent for the Hay Group.  The trouble is, many leaders lack key collaborative skills. Part of the problem lies in thinking that collaboration is the same as teamwork. It’s not, because collaborations need to happen across functions and across units, which is where most companies drop the ball.  Sony, for example, didn’t come up with an MP3 player until three years after the iPod, because (as UC Berkeley professor Morten Hansen found after studying the company) Sony had a competitive culture and a digital music player didn’t make much sense from a P&L standpoint for any individual business unit. So, the project languished.

To avoid such pitfalls, here are the 6 key collaborative competencies that leaders need, based on the Hay Group’s study of matrixed organizations.

1. Enterprise Perspective: Collaborative leaders understand that what’s best for the company may not be best for individual business units. Collaborative leaders look for ways to define an overarching strategy that resolves cross-unit conflicts.

2. Cross-functional Metrics: Supporting the enterprise perspective is a set of metrics and incentives that encourage different functions and units to work together to achieve an enterprise goal.

3. Customer Perspective: Collaborative leaders keep the teams focused on the customer rather than on departmental affiliations.

4. Self-Management: Collaborative leaders exhibit patience and self-control when challenged or when dealing with colleagues who don’t see the value of a collaboration initiative.

5. Listen With Respect: Collaborative leaders invite diverse points of view, drawing the best from everyone and believing that everyone will do their best.

6. Matrix Influencing: Collaborative leaders know how to communicate with different stakeholders to gain their support for collaborative projects.

 

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Andrea Meyer 6 pts

So happy to hear the blog post inspired you, jamiebillingham , and thank you for sharing your own post. I like how clearly you applied the principles to the Thoughtstream product. 

jamiebillingham 6 pts

Great post Andrea, I used it to jump start a similar post for @thotsr http://thoughtstreamtools.com/2012/02/getting-more-bang-for-your-collaboration-buck/ Thanks for the inspiration!

Andrea Meyer 6 pts

Very true, and good cross-functional metrics aren't easy to devise. Do you know of any examples?

jtenas 5 pts

@Andrea Meyer It is difficult for companies battling in the commodity field, but when you take a look at companies that have an outstanding leader position established in their market (i.e.: Disney) you may see that they are not battling between the areas to lower inventory or to sell more by delivering less, what they have is a clear objective (customer driven) and they will do together whatever they can to achieve it. The key for them is to be positioned as the best in their industry by far and having their customers understand that the price of having the best is high.

Andrea Meyer 6 pts

 jtenas  That's a good example, thanks Javier. Disney's goal of providing a superior customer experience is a great way of uniting many different functions within Disney to all serve that common purpose.  

jtenas 5 pts

Cross- fuctional metrics are mandatory for collaboration to happen, otherwise it becomes a battle between the areas to achieve individual goals. This is the hardest to achieve.